4 Ways Mobile AR is Making Waves Today
Mobile AR — displayed through your smartphone screen – isn’t AR’s endgame nor its fully-mature self. But it scales today on the backs of more than 3 billion global smartphones....
3 Tactics for AR Shopping
3D and AR have become common wish list items for brands and marketers across industries, with consumers frequently voicing the desire for better, more complete shopping experiences. Brands not only...
What’s the Business Case for Visual Search?
AR comes in many flavours. This is true of any technology in early stages as it twists around and takes shape. The most prevalent format so far is social lenses, as...
How Can Restaurants Use AR?
AR continues to prove itself as a brand marketing medium. There, it has the unique ability to demonstrate products in their full 3D glory, which has proven effective in categories...
What’s Generative AI’s Role in AR Shopping?
AR shopping has revolutionised the retail industry by offering customers an immersive and interactive shopping experience. By blending the virtual and real worlds, AR shopping significantly boosts customer engagement and experience, leading to increased...